The following article was written by Emily R. Coleman, President of Competitive Advantage Marketing, Inc. When I first read it I absolutely knew that Emily had hit the proverbial nail on the head, and with her permission we’re now adding it to our blog. A friend recently sent me Evan Bailyn’s Outsmarting Social Media with the instructions to […]
Monthly Archives:: June 2012
The Politics of DNT
Came across this brief June 8th, 2012 piece from the Wall Street Journal, “Romney Ads go Mobile.” The short version is that both the Romney & O’Bama campaigns are using data collected about online users (via an ad service) to target their messages to swing state voters. Makes perfect sense. Technical and marketing kudos […]
The Future of Social Media Marketing? (Republished)
This is one that we really liked and wanted to pass along to you. It was originally posted on May 21, 2012 by Emily R. Coleman. Dr. Coleman talks from a user’s (and marketer’s) perspective as to her concerns about privacy how much data is being collected through Social Networks. I hope you find it […]
Why Privacy cannot be a Web Service
There’s a tendency when you have a hammer to think that everything looks like a nail. There’s plenty of “nails” out there to hammer with your web service, however Privacy isn’t one of them. Why not? In a nutshell – Because I want to be in control of the collection, flow and use of my […]
Choice – The Lynchpin to Online Privacy
Choice – such a simple word, and yet so misunderstood when it comes to privacy. All I really want is a say in how people use my private data. I want to participate in the process vs. getting frozen out. In the last few days Microsoft shipped the pre-release version of Windows 8. In […]